Waistline Index Grows as Emerging Markets Eat Fast Food
If anyone doubts the correlation between the increased consumption in fast food and the steadily growing waistlines in both men and women would do well to have a quick peek at this rather informative article from Bloomberg. It shows a direct correlation between the influx of fast food chains into many countries around the world in the late 80s and the average weight gain and waist size increase that has been measured in these countries today.
Now while it may be unfair to lay the dietary ills of all these reason converts to fast food at the doors of the likes of McDonald’s and Pizza Hut and Dominoes and fill in the blank, it is certain that the changes in diet encouraged by the successful advertising of these companies has had an adverse effect on the eating habits of the countries that they have steadily been achieving a significant market share within.